Orange Code Camp

Today is the time when new technologies and latest advancement in the mobile phones are making them work like a palmtop. Mobile phones from the 3rd generation of the phones are not only used for phoning as entertainment, capturing or clicking of photos, adding latest flavor of Windows Mobile make them to act like Pocket PC; though, accompanied with integrated GSM/GPRS and quad band network for high-end connectivity are the features for which the users are looking for. Meeting the dreams with high-end mobile phone makes the user to spend more from his pocket. Well, considering the present budget scenario of the people, various network providers are there to assist the user with the various benefits in the services. Among all the providers Orange mobile network has showered their blessings on the mobile phone users by offering various deals and tariff plans to minimize the services taxes.

Orange mobile network concentrating on the various users like students, frequent traveler, professionals, businessmen, self-employed or housewives have come up with various plans. The plans by Orange Mobile Network help the user to minimize the cost and maximize the benefits on its mesmerizing servicing like free text and multimedia messages, free roaming facility, free upgrade of mobile phone, free mobile phone insurance, free late night call charges, reduction in downloading, data transmission, internet accessibility and peak hour call charges, free mobile phone accessories, SIM free mobile phone and many more.

To brief mobile phone deals that are considered under the Orange mobile Network can be illustrated as contract mobile phone, 12 month free line rental, Pay monthly mobile phone or Pay as you go. Depending upon the choice and considering the pros and cons of each deal user can opt for any one. Orange offers it network coverage on various mobile phone brands like LG, Nokia, Sony Ericsson, Siemens, Samsung and Motorola.

With the time things too have changed as now user can get online and search for the Orange mobile network from various retailing sites and online mobile shops. Online mode has made the whole process much easier for user to avail the services at minimal cost of the Orange Mobile Network.

By: Richard Meyers

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A South African research company has profiled mobile phone subscribers and divided into six categories – the Grassroots, Lizards, Playas, Magpies, Sophisticates and Elephants. The Mobility 2006 research project aimed to determine the usage habits of South African mobile phone users to develop clear market segments, says Peter Searll, head of Dashboard Fast Forward Research. A sample of 1152 cellphone users from eight provinces excluding the Northern Cape from all income groups and races ensured that the population was representative, he says. “The size of the sample and he extent to which it was representative of all South Africans enable us for the first time to produce a clear distinction between different categories of user,” Searll says.

Grassroots users

The most obvious difference between all the categories is in the amount of money they spend on their mobile phones every month, says World Wide Worx MD Arthur Goldstuck.

The difference also lies in the likelihood that they have monthly contracts with a cellular service provider he says.The company conducted the research in partnership with Dashboard Fast Forward Research. Searlle says while the Grassroots mobile phone users account for 45% of the market in size, they only spend R109 per month and account for 24% of the total market spend.

The group is strong in rural areas, earn low income and have low levels of education. The majority of grassroots spend is on voice and SMS, with no data use, he says. “There is a clear need to develop voice application for grassroots users to deepen their cellphone usage,” Searle says.

The Lizards The Lizards almost fit the same profile as grassroots users, except for the fact that they are bargain hunters with no loyalty to their service provider, he says.

They are therefore likely to switch networks within the next couple of months, and are likely to buy a cellphone starter pack for the airtime, he says.

Playas

The research characterizes Playas as youthful, tech savvy and more urbanized than Grassroots and Lizards.

These users also download content at a high rate, with 11% of them joining a subscription service, Searll says.

This group would rather get a free gift than a free cellphone, and would love to get TV on their cellphones, he adds. The Magpies The Magpies, who are young and love anything that shines with bells and whistled on, spend the same as Playas, the report says.

At R158 spend they spend slightly less than Playas. However, a higher proportion of Magpies are on contract, and they love to use the gadgets on their phones such as camera and watching TV, Searll says.

The Sophisticats

Sophisticats, who are slightly older than Playas, are the highest Internet users, with 90% of them having Internet access at home or at work.

They also command a high demand for TV on the cellphone, he says.

The Elephants

The Elephants make up 9% of the cellphone population and account for 33% of market spend, Searll says. They have no patience to learn new applications and no interest in watching TV on their mobile phones, he says. He adds that 99% of Elephants have contracts, with 25% of these contracts likely to be paid for by the employer. Elephants have not made purchases on the cellphone, he notes. Please Note: $1 =about R7.00 at the time of publication.

By: Damaria Senne

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Caffeinated Content

With the advancement in technology, there are thousands of cell phone models available in the market boasting hi-end features. One of which, happens to be production of full spectrum digital sounds; in other words, Ringtones. Initially, ringtones were considered only as a medium that alerted us of the incoming calls. However, today, it is more of an attention grabbing gimmick, apart from serving its basic purpose.

Ringtones can be classified into three different types namely, monophonic ringtones that play only one type of musical tone at a time; polyphonic ringtones that play several types of tones at a time; majority of the latest mobile phones include polyphonic ringtones; and lastly “truetone” or “realtone”, which are encoded with high fidelity formats such as MP3, AAC or WMA format. One of the most common examples of such ringtones would be the extracts from songs which have become popular as ringtones.

These can be obtained via internet or computer hard drive or even through your friend’s or relatives mobile handset. But the factor that you need to keep in mind while getting this work done is the compatibility of the ringtone format with your phone. There is no point in downloading or saving a ringtone which is not compatible with your handset, because it would never play on that handset. Hence, it is always beneficial to be aware of the formats that are compatible with your phone.

Ringtones are available in various formats such as MIDI, which is almost compatible with majority of the latest handset models, and then there are MP3, AAC, WMA, QCP, RTTTL and many more. These can be downloaded from the internet free of cost. However not all websites let you do this for free, some websites charge you a certain amount, for specific ringtones to cover song royalties.

Once you’ve found out your choice of ringtone on the net, the next step would be to get it into your phone’s memory. There are many ways of getting this done, depending on the handset model. However some of the most common methods are:-

1. You can transfer the ringtone from your computer hard drive to your phone via a data cable

2. Transferring files though bluetooth or infrared.

3. Just send a simple text message that includes the code of the ringtone of your choice to the websites that provide the facility of sending ringtones via sms.

4. If you have a cell phone with a melody composer, you can easily make your own ringtone by using this feature to find the appropriate “keypress sequence” for a tune on the Web. You can find tons of sequences online for most phone models.

Some phones may use only one particular way method exclusively; however, many recently launched mobile phones include multiple choices such as recording songs and voice messages and saving them as ringtones. Some of them also allow you to assign different ringtones for different incoming numbers, thus canceling out the need to look at your phone for knowing who is calling.

Downloading ringtones is not a difficult task, if you know what you want. All you need is just – “your phone”; Rest – the methods are listed above.

By: Grigoriy Anoshenko

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